Top 10 Reasons Curacao Is the Caribbean's Most Underrated Island
Curacao sits between Aruba and Bonaire in the ABC islands, 65 km off Venezuela's coast. Its neighbor Aruba gets three times the tourists. That's a mistake. Curacao has better architecture, better diving, more cultural depth, and lower prices. Here's why it belongs on your shortlist.
1. Handelskade Is the Most Photographed Street in the Caribbean
The waterfront row of Dutch colonial buildings in Willemstad's Punda district — painted in yellows, pinks, blues, oranges, and greens — is instantly recognizable. The story goes that a 19th-century governor suffered migraines triggered by white-painted buildings in tropical sunlight, so he ordered every building painted a different color. Whether that's true or convenient legend, the result is the most distinctive skyline in the Caribbean.
Walk across the Queen Emma pontoon bridge (it swings open for ships — watching a cruise liner pass while you wait on the floating bridge is a uniquely Curacao experience) to Otrobanda for the panoramic view back across St. Anna Bay. Free. Best photos in morning light.
2. The Beaches Are Hidden and Spectacular
Curacao's best beaches aren't resort strips — they're hidden in cliff coves, accessed by steep staircases or dirt roads. Playa Kenepa (Grote Knip) is the headliner: a cliff-framed turquoise bay that looks like a screensaver. Free entry, small parking fee (~$3). No facilities. Arrive before 10AM.
Playa Porto Mari has a double reef starting 30 meters from shore — the best shore snorkeling on the island ($6 entry includes loungers and showers). Cas Abao is a sheltered bay with white sand and good snorkeling ($6 entry). Playa Lagun is tiny, rocky, and home to sea turtles that surface to breathe within arm's reach.
The beach-hunting — driving to each one, descending the staircase, discovering what's at the bottom — is half the fun.
3. It's Noticeably Cheaper Than Aruba
Same Dutch Caribbean vibe, 30% lower prices:
Item
Curacao
Aruba
Restaurant dinner
$12-30
$20-45
Hotel (mid-range)
$80-250/night
$150-400/night
Local beer
$2-3
$3-4
Car rental
$30-50/day
$40-60/day
Budget daily spend
$60-90
$100-150
The Old Market (Marshe Bieu) in Willemstad serves heaping Creole lunch plates for $7-12. The same meal at a tourist restaurant would be $20+.
4. Blue Curacao Was Actually Invented Here
The original blue curacao liqueur is made from the dried peel of the Laraha citrus fruit — a variety unique to this island. The Curacao Liqueur Distillery at Landhuis Chobolobo produces it in blue, orange, green, and red varieties.
Tours (~$10) include the history, production, and tasting of all varieties. The blue version tastes like orange liqueur (because it is), and the color comes from food dye, not the fruit. But standing in the birthplace of a liqueur that appears in cocktail bars worldwide is satisfying.
Open Mon-Fri 8AM-5PM. 10 minutes from Willemstad.
5. Shete Boka Is the Wildest Coastline in the Caribbean
Shete Boka National Park on the north coast is where the full force of the Atlantic meets limestone cliffs. Boka Tabla is the centerpiece — a massive cave where waves explode inside with enough force to shake the ground.
Multiple viewing platforms along a 30-minute trail show different blowholes, natural bridges, and wave-carved formations. Best during rough seas when the spray reaches 10+ meters.
Entry ~$10. Open daily 8AM-5PM. This is Curacao's most dramatic natural experience.
6. The Floating Market Still Exists
Venezuelan traders moor their colorful boats along the Waaigat canal in Willemstad and sell tropical fruits, vegetables, fish, and spices directly from the vessels. The tradition dates back decades and reflects Curacao's deep cultural ties to South America.
Best in the morning. Free to browse. Pick up passion fruit, papaya, and coconut water for practically nothing.
7. The Synagogue Is the Oldest in the Americas
Mikve Israel-Emanuel Synagogue in Punda has been in continuous operation since 1732. The floor is covered in sand — tradition says this symbolizes the desert the Israelites crossed. The Jewish community in Curacao was instrumental in the island's development as a trading center.
Free entry (donation suggested). The adjacent Jewish Cultural Historical Museum ($10) tells the story of Sephardic Jewish life in the Caribbean.
8. The Snorkeling Is Better Than Aruba's
Curacao's reefs are healthier and more accessible than Aruba's. Playa Porto Mari's double reef starts 30 meters from shore — snorkel over the first reef, then drop to the second at 10 meters depth for larger fish, sea turtles, and octopuses.
Playa Lagun is a tiny cove where sea turtles surface to breathe within touching distance (don't touch them). The Tugboat wreck near Caracasbaai is a popular dive/snorkel site at 5 meters depth.
Curacao has over 65 mapped dive sites along its leeward coast. Shore diving is world-class — no boat needed for most sites.
9. Hato Caves Add a Subterranean Layer
Limestone caves near the airport with stalactites, stalagmites, underground pools, and Arawak petroglyphs dating back 1,500 years. Long-nosed fruit bats hang from the ceiling — docile and oddly endearing.
Guided tours every hour, ~$10. A cool 23°C inside — literally a relief from the heat. Allow 45 minutes.
10. The Culture Goes Deep
Curacao's population reflects African, Dutch, Latin American, and Jewish heritage. Papiamentu (different from Aruba's Papiamento) is the local language. Carnival (February-March) features weeks of parades, tumba music competitions, and jump-ups.
The Kura Hulanda Museum ($10 entry) in Otrobanda is one of the best museums in the Caribbean — covering the African slave trade, Caribbean anthropology, and the island's multicultural identity. It's housed in a restored slave quarter, which adds a weight to the exhibits that a conventional museum space couldn't.
This cultural depth is what separates Curacao from Aruba. Aruba is the beautiful beach. Curacao is the beautiful beach with a story.
Pro Tips
Rent a car — essential for beach-hopping. The best beaches are 30-45 minutes from Willemstad with no public transport. $30-50/day. Drive on the RIGHT.
Fill out the Digital Immigration Card at dicardcuracao.com before arrival.
Bring water shoes for rocky beach entries at Playa Lagun and Playa Kalki.
Beach entry fees ($3-6) are common. Bring small bills.
Visit Marshe Bieu for the cheapest, most authentic lunch in Willemstad. Stoba (stew), funchi (polenta), kabritu (goat) — $7-12 for a massive plate.
Curacao isn't trying to be anything. It's not marketing itself as a luxury destination (that's Aruba's job). It's not positioning itself as an adventure capital (Belize wins there). It's just being itself — a Dutch Caribbean island with rainbow buildings, hidden beaches, and a liqueur that turned the world blue.